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Webinar: Respond Faster to Market and Competitive Disruptions Through Integrated Primary + Secondary Research
September 16 @ 11:00 am - 12:00 pm
● Empowering your C-suite, sales, marketing, and product teams with actionable insights by integrating primary & secondary research.
● Best practices to collect, filter, and integrate multiple information sources and how to leverage each source to specific scenarios.
● How a large MNC has integrated primary & secondary research to stay ahead of competitors and augment business impact.
The new normal requires new tools to navigate and gain a competitive advantage. This requires that organizations make decisions that are informed by secondary data, and targeted primary research. In this complimentary webinar, Mohit Bhakuni, CEO – Contify and Erik Glitman, CEO – Fletcher/CSI, along with the guest speaker, Patrick Sturgeon, Director of Strategy for Purina, will discuss the symbiotic role of secondary research and targeted primary research to produce the level of granular insights needed to thrive in the new normal.
This webinar will provide guidance to help business professionals unlock growth through an asymmetric ‘Primary + Secondary’ intelligence advantage. In the process, attendees will learn more about the emerging role of technology in organically unifying primary and secondary research to support better business decisions based upon robust actionable insights.
Register Today: https://register.gotowebinar.com/register/871816372975838220