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View from the C-Suite: Planning for a Post-COVID World

Competitive Intelligence | Strategy

Just a little over a year ago businesses and economies around the world shut down in efforts to control the spread of COVID-19. Governments started emergency fiscal stimulus programs to support businesses and individuals. Truly…

April 9, 2021 Read more

Highest and Best Use in the CI Community

Competitive Intelligence | Strategy

To provide high quality intelligence CI units need to be able to determine the Highest and Best use for each of their resources.

February 2, 2021 Read more

SCIP’s IntelliCon 2020

General | Trade Shows

Originally scheduled for May, 2020, the Strategy and Competitive Intelligence Professionals (SCIP) annual conference, made a radical, and successful transition to virtual in November, 2020. Fletcher/CSI (FCSI) has sponsored SCIP…

December 10, 2020 Read more

First Steps: Starting a Win-Loss Analysis Program

Technology | Win/Loss

The tech industry is fast paced, and a competitive advantage can appear & disappear in any given quarter. Whether there is a new release, new partnership, or acquisition, to continue to grow you need to understand exactly why you…

December 10, 2020 Read more

COVID-19 Effects on the Property & Casualty Sector

Finance & Insurance

You might suspect that fewer drivers on the road because of COVID-19 would lead to safer conditions. In fact, motor vehicle fatalities are up roughly 30% since March of this year compared to 2019. If driving behavior is any…

November 4, 2020 Read more

Getting Your Company on Board: The Seven Keys to Engaging company-wide support for Win/Loss

General | Win/Loss

Effective Win/Loss programs are about so much more than sales team’s performance. An effective Win/Loss program gathers information about issues that affect every part of the company. For this reason, it is important to engage a…

November 4, 2020 Read more

Primary Research – A Practical Approach

Competitive Intelligence | General | Research

Primary research is an often overlooked, misunderstood, and undervalued component of competitive intelligence. Whether it’s not understanding the benefits, or believing secondary data is sufficient, many organizations fail to…

September 4, 2020 Read more

Improving Employee Wellbeing, Challenges & Considerations

Finance & Insurance

Introduction: Subject to a multitude of drivers, annual US healthcare expenditure/capita has far outpaced annual GDP/capita growth. Under half of Americans receive health insurance through their employers, and annual healthcare cost…

September 4, 2020 Read more

Improve Decision Support Through Integrated CI

Competitive Intelligence | Research

Combining ongoing secondary research with targeted primary research gives companies enhanced competitive and market insights needed to compete in this dynamic environment. Many Competitive Intelligence (CI) units have access to a…

July 31, 2020 Read more

COVID-19’s Impact on CPG Advertising

Uncategorized

The is no disagreement that COVID-19 will forever alter the consumer goods landscape. For instance, COVID-19 has dramatically impacted how CPG manufacturers communicate with shoppers. Brand messaging has evolved in several…

July 31, 2020 Read more

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